Education
Master of Fine Arts (MFA) Design for Sustainability
Savannah College of Art and Design | 2016-2018
bachelors of Fine Arts (bFA) graphic design
The University at Buffalo | 2012-2016
Civic Action
co-founder & community outreach coordinator – Savannah Trash Warriors
August 2018 – Present | Savannah, Georgia Area
Managing 6-20 volunteers on a weekly/monthly basis by providing tools, education and cleanup protocols before and during litter pickup events
Organizing future cleanups by working with neighborhood associations and other civic/nonprofit groups in Savannah
Collecting data on litter pickup collections that the city of Savannah and local businesses can utilize when making policy changes and creating more sustainable business practices
Sharing our story with the community and inspiring others to get involved by sharing before/after photos of our cleanups and highlighting our volunteers
In 2019, the Savannah Trash Warriors:
Organized over 50 cleanups throughout Savannah
Picked up over 1,000 buckets of trash
Picked up over 500 buckets of recycling
Volunteered over 400 hours
& saved the city an estimated $9,635.00 (The monetary value of hours worked comes from a statistic from United Way of the Coastal Empire that one volunteer hour in Georgia is valued at $25.)
Board Member – Keep Savannah Beautiful
January 2019 – Present | Savannah, Georgia Area
Website Committee
Creating a web presence for KSB to communicate our mission and inspire action towards litter reduction in city of Savannah
Copy editing and creative writing to share our story in a meaningful way to potential volunteers
Adopt-A-Spot Program
Documenting and visualizing adopted clean-up locations throughout Savannah via Google Maps to highlight volunteers and educate potential volunteers on locations that still need to be adopted
Annual Events
Collaborated with a team of board members to organize KSB's annual Great Savannah Cleanup for 2 consecutive years, activating dozens of Savannah neighborhoods
Attending, organizing, and documenting annual and monthly litter pickup events throughout the city
Awards & Honors
2018 International Design Awards (IDA) Silver, Sustainable Living/Environmental Preservation-Recycling Equipment for Design Your Dream Funeral App
2017 Cradle to Cradle Product Design Competition Finalist for PurePod
Work Experience
Marketing Operations Manager – Green Badger, LLC
May 2017 – Present, Savannah, GA
Creating and implementing a content marketing strategy to create domain authority and position Green Badger as a thought leader in green construction
Managing a CRM with 5,000+ contacts to ensure that marketing and sales have accurate data to have meaningful conversations with prospects and customers
Implementing, managing, and analyzing marketing campaigns to reach multiple audiences within the green building arena
Executing best practices for inbound marketing within a B2B sales space
Developing and designing educational resources like ebooks, webinars, and infographics to provide value to our contacts throughout their journey from leads to customers
Strategizing about the future of Green Badger with company leadership so that we can continue making #SustainabilitySimplified for those in the green building industry
Sustainability Intern – Gulfstream Aerospace Corporation
Jun 2018 – December 2018, Savannah, GA
Designed print and web materials to communicate sustainability best practices to different departments within Gulfstream
Coordinated an internal Plastic Free July campaign in which 150+ Gulfstream employees pledged to reduce their plastic use during the month of July and worked with the Community Investment team to organize a beach cleanup event with 30+ employees
Worked with the Employee Communications department to design print and web materials for Gulfstream’s internal United Way fundraising campaign for 2018
Worked with the Real Estate & Facilities Department to redesign campus maps with updated building information and point-of-contact information for which Asset Managers are responsible for which buildings on Savannah campuses
Collaborated with the Safety/Environmental Coordinator for Gulfstream’s Global Property Services to develop presentations for safety briefings and ramp access training for Gulfstream contractors which consisted of traveling to different campuses and capturing photography and video to communicate safety procedures
Worked on rebranding for the Student Leadership Program, which consisted of researching the program, attending leadership events, interviewing program participants and designing brand assets based on research findings
Digital Content Manager – South Magazine
Nov 2016 – Sep 2017, Savannah, GA
Creating meaningful content to engage with South's 20k Facebook followers, 10k Twitter followers and 8k Instagram followers
Managing the workflow and productivity of design, editorial and social media interns
Scheduling photographers to cover 30+ high profile events every month in the local community
Strategizing with clients to showcase their work to South's broad online audience
Translating South's bi-monthly print content into user-friendly online content
Advertising Art Director – South Magazine
May 2016 – Sep 2016, Savannah, GA
Designed and sent company eblast to 7400+ subscribers twice a week
Scheduled photoshoots with Photographers, Stylists, Clients and Account Executives
Wrote copy for advertorials, interviewing clients and coordinating a review/edit process
Designed layouts for editorial and advertorial print layouts
Wrote and brainstormed meaningful content updates for South's website
Updating website with upcoming events and new issue content
Updating and scheduling posts for South's Facebook, Instagram, Twitter, and Pinterest accounts
Marketing Coordinator, UBReUSE
The Student-run Waste Diversion Program at the University at Buffalo
Feb 2016 – Jun 2016 | University at Buffalo – Buffalo, NYWrote press releases explaining the program to local news outlets
Created advertising and marketing materials for print and web
Created branding that is cohesive across all platforms
Maintained the UBReUSE website and social media platforms
Spread awareness and education about the program to thousands of undergraduate students
Worked closely with university departments, like Campus Living, to foster a sustainable program with support from university partners
Graphic Design Student Assistant – University at Buffalo Office of Sustainability
Aug 2015 – May 2016 | University at Buffalo
Created empathetic signage displayed across the University at Buffalo campus to provoke thought and inspire action towards sustainable practices at the administrative and student levels
Generated content for campaigns and signage that was accessible and specifically connected to the college experience at UB
Designed composting and recycling signage for sporting event vendors
Organized the 1st Annual UB Sustainability art exhibition, AquaConscience, to highlight human impact on oceans and marine life
Creative Director of Marketing – Sub-Board I, Inc.
May 2015 – Dec 2015 | University at Buffalo
Collaborated with department heads within SBI to design promotional materials for events, informational handouts and other signage while maintaining and advertising SBI's brand across campus
Co-organized and running bi-weekly meetings with the department heads to discuss marketing strategies from upcoming events as well as strategies for marketing our brand cohesively
Delegated marketing requests to a team of Marketing Designers and managed the work flow of the Marketing Department
Graphic Design Intern
SOS Creative, LLC
May 2015 – Jul 2015
Buffalo, NY- Created mock-ups for book cover designs by using information provided by the author to build intriguing designs that reflected the larger themes of the text while also meeting the design guidelines suggested by the author
- Paid extreme attention to legibility in terms of font choice and text placement as well as being able to successfully visual interpret text on certain color backgrounds
- Learned how to design within the constraints of a workflowCreative Director
The Spectrum Newspaper, University at Buffalo
May 2014 – May 2015
University at Buffalo- Designed newspaper layouts for The Spectrum Student Periodical thrice-weekly by laying out articles, cutlines, photographs and infographics
- Collaborated with the Editor in Chief, along with other journalists and photographers, to design effective layouts that corresponded to the content of each article
- Managed and trained two assistants and a design intern by teaching them how to best utilize the software and create legible and unique designsAssistant Creative Director
The Spectrum Newspaper, University at Buffalo
Mar 2014 – May 2014
University at Buffalo- Collaborated with writers and editors to create effective info graphics and layout designs
- Learned how to utilize InDesign to layout articles and send digital files of the newspaper to the Buffalo News to be printed thrice-weeklyAdvertising Designer
The Spectrum Newspaper, University at Buffalo
Jan 2014 – Mar 2014
University at Buffalo- Designed advertisements for clients advertising in The Spectrum newspaper
- Transformed print content into web advertisements for The Spectrum's online presence